By: Tara Vornkahl, Program Coordinator-Innovation
This week, the Chamber would like to highlight an innovative member by the name of, Experion Technologies. Named one of the top 100 fastest growing companies in Asia, Experion Technologies Experion has delivered software products and custom applications to customers in 26 countries across Europe, North America, Africa, Asia, Australia and Middle East. Co-founder and head of business operations, Manoj Balraj, explains the company’s competitive advantage as well as challenges and how this small business friendly region has helped them to become successful.
Tell us about your company and your role:
Experion Technologies is an Enterprise Mobile solutions and applications development company which has served over 150 small and mid-sized customers across US, Australia, Europe and Asia in the last 7 years. The company is owned and operated by six stakeholders.
We have 172 ‘Experionites’ spread across 5 offices and 2 development centers. Experion Technologies emerged a finalist inTop 100 fastest growing companies in Asia.
Our flagship offering is FieldMax. FieldMax is an evolving enterprise mobility platform with various solutions. One of them is an affordable mobile based sales force automation solution designed for small and midsized manufacturers and distributors to improve retail execution as well as sales & distribution operations. Another variant of FieldMax is a mobile based catalog management solution; yet another solution is an Android based Asset Tracking solution for mid to large manufacturers.
The other side of our business is developing Enterprise Mobile applications using iOS, Windows, Android and Tizen technologies. We have had the fortune to develop some well received mobile applications for our customers across DFW, Atlanta, Chicago, Boston, New York, California and Arizona.
My role as a Co-Founder and head of business operations is to grow Experion’s footprint in the United States. And we have a long and interesting journey ahead of us.
What innovative aspect of your company sets you apart from you competition?
Since 2008, we have been building software solutions for feature phones, smartphones, sensors, remote monitoring tools, set-top boxes, scanners, bar codes …basically “Internet of Things” as it is referred to today. We have rolled out over 100 applications to customers across various Industries.
Our flagship solution FieldMax, acknowledged by Oracle, Samsung and Microsoft, is one among the fastest growing Android based solution for the consumer products Industry.
How involved are you in the DFW innovation ecosystem and which part has served you best?
Experion Technologies moved to DFW in 2013. We are in touch with local Universities; participated in mentoring programs, very active in entrepreneur focused networks while also looking around for lots more help in getting the word about us out there….and Dallas has plenty of interesting channels for growth opportunities.
Why is DFW a good fit for your company now and in the long term?
We assessed three states. Texas won hands down. And DFW showed the most promise. DFW has several well-known strengths. This is a hub for manufacturing, supply chain and logistics.
Our long term goal is to establish our HQ and R&D center here in DFW and serve North American market as we evolve both our solutions as well custom development services business.
What has been the most useful member benefit of the Chamber for your company?
The opportunities to network within the DFW community, listen, interact and learn from local business leaders. The Regional Chamber has been doing some great work reaching out to smaller companies and helping small companies find their way in the DFW market.
What are some of the biggest challenges your company faces?
Like with any small company which is organically funded, we are looking for ways to scale our operations much faster. And especially with reference to FieldMax which has tremendous potential but has limited visibility currently in the US market. In Texas alone there are thousands of CPG/Food/Beverage manufacturers. The challenge is to get in front of as many of these companies and demonstrate the value of FieldMax.